Who is responsible
The app and this website are published by eiilo, the developer named on the Google Play listing. For any question about this policy or your data, write to hi@eiilo.com.
The Android app
What the app stores itself
Your best score, and possibly a note that you have already been asked for a store review. Both are kept in the app's private storage on your device. They are never sent to us. Uninstalling the app deletes them.
Advertising
The app uses the Google Mobile Ads SDK (AdMob) to show a banner on the menu and game-over screens, an occasional full-screen ad between runs, and an optional rewarded video you can choose to watch to continue a run. Ads are never shown during play.
To serve and measure these ads, Google may collect:
- your device's advertising ID, which you can reset or delete in Android's settings;
- your IP address and coarse location derived from it;
- device and app details such as model, operating system version, language, screen size and the app's package name;
- which ads were shown, viewed or tapped, and whether a rewarded video was completed.
We do not receive this data ourselves. It is processed by Google under Google's privacy policy, and Google explains its ad practices at How Google uses information from sites or apps that use its services.
Consent
If you are in the European Economic Area, the United Kingdom or Switzerland, the app asks for your consent through Google's consent form before requesting any ad, and honours the choice you make. Personalised ads are only shown if you agree to them. You can revisit and change your choice at any time with the Privacy button on the app's menu screen. If the consent form cannot be loaded, for example without a network connection, the game starts and simply shows no ads until it can.
Anywhere in the world you can limit ad personalisation by resetting or deleting your advertising ID in Android's settings under Google, then Ads.
Usage statistics (Google Analytics for Firebase)
The app includes the Google Analytics for Firebase SDK. It tells us, in aggregate, how many people play, how often and for how long, how many come back, on which kinds of devices and in which countries, and how many ads are seen per session and what they earn. We use this only to improve the game and to understand how the ads perform. We do not use it to identify you, and we never see your name, e-mail address or contacts.
To do this, Firebase collects:
- a random app-instance ID created when the app is first opened, which is reset if you uninstall the app or clear its data;
- your device's advertising ID, which links app usage with the ads shown, and which you can reset or delete in Android's settings;
- app events such as first open, session start, time spent in the app, screens viewed and ad impressions;
- device and app details such as model, operating system version, language, app version, and coarse location (country or region) derived from your IP address, which is not stored.
The data is processed by Google on our behalf and shared with AdMob, both of them linked to the same Google account, under Google's privacy policy and the Firebase privacy and security information. We see it as reports and charts in the Firebase and AdMob consoles. Google Analytics keeps user-level data for at most 14 months before deleting it.
In the European Economic Area, the United Kingdom and Switzerland, the same consent form described below governs usage statistics: Firebase reads your choice and limits what it stores and how it may be used for advertising accordingly.
Google Play services
The app may offer Google Play Games features: a leaderboard for best score and achievements for surviving particular headlines. These only work if you choose to sign in to Play Games. When you do, Google processes your Play Games player ID and profile, the scores you submit and the achievements you unlock, under Google's privacy policy. You can manage or delete your Play Games data from your Google account. We never see your name, e-mail address or contacts.
After a new best score the app may ask Google Play to show its in-app review prompt. Anything you write there goes to Google Play, not to us.
Permissions
The app asks for internet access and the ability to check the network state. Both exist only so ads, usage statistics and Play Games can work. It does not ask for your location, camera, microphone, contacts, files or notifications.
What we never do
- We do not sell data, because we do not hold any.
- We do not run analytics or crash reporting of our own beyond Google Analytics for Firebase described above.
- We do not combine usage statistics with anything that identifies you by name.
- We do not track you across other apps or websites.
This website
The site is a set of static pages. It sets no cookies and includes no analytics or tracking scripts. Two things are worth knowing:
- The browser version of the game remembers your best score in your browser's local storage. It stays on your device, and clearing site data removes it.
- The pages load two typefaces from Google Fonts. Your browser sends its request, including your IP address, to Google to fetch them. Google describes what it does with those requests in its Google Fonts privacy FAQ.
Whoever hosts the site may keep ordinary server logs (IP address, time, page requested) for security and capacity reasons, as any web host does.
Children
Trappy Flump is political satire and is not directed at children under 13. We do not knowingly collect personal information from children, and the app has no way to. Parents or guardians who believe a child has used the app and have concerns can contact us and we will help.
Keeping and deleting data
Data stored by the app lives only on your device and disappears when you uninstall it. Usage statistics are kept by Google Analytics for at most 14 months at user level, then only as aggregate reports. Data processed by Google for ads or Play Games is kept according to Google's own retention rules and can be managed through your Google account and Android's advertising settings. We keep nothing to delete.
Your rights
Depending on where you live, you may have the right to access, correct, delete or restrict the use of personal data about you, to object to its processing, and to complain to a data protection authority. Because we do not hold your data, most of these requests are best made to Google through the links above. You can still write to us and we will help you find the right place.
Changes and past versions
If the app starts collecting anything new, for example if a "remove ads" purchase or crash reporting is added, this page will be updated and the effective date at the top will change before the new version of the app ships. Earlier versions stay online so you can see what changed.
| Effective | What changed |
|---|---|
| 6 October 2026 (this version) | Added usage statistics through Google Analytics for Firebase. |
| 5 September 2026 | First version. |